If you are doing bold and courageous things as a way to recover, it's too late - the timing is bad. You need to push the reset button at the top, not the bottom. Hopefully Apple is doing that now at the height of their success.

It works like the performing arts - you need to reboot your career when you are at the top. Leaders need to have a lack of complacency at the top - they need to be very paranoid. Failure breeds melancholy and restlessness. Good leaders have that at the top.